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“I can say without reservation if you want world-class imagery, no matter how challenging the shoot, Mark Watson’s your man. And he’s a darn good bloke to boot!”

Kevin Vallely - AIP Group / Adventurer / Polar Explorer / World record - Fastest team to ski unsupported to the South Pole.

 
 

clients

Parks Australia / Nikon / Australian Geographic / The North Face / Nitro Circus / X-Games / Harley Davidson / Destination NSW / Huawei / Land Rover / Oakley / Hitachi / Tourism Victoria / Red Bull / AIP Group / Kakadu / AMCN / Treble Cone / Second Sunday / Garmont / 4x4 Australia / Jaguar / Hyundai / Outside TV / Outdoor / Tourism Tropical North Queensland / Speedo / Teva / CGU Insurance …

 “At The North Face, we’ve been assigning shoots to Mark for over 15 years for one simple reason – he always gets the shot.  When nature doesn’t play nice and work to your plans, Mark pushes on in a creative, agile and upbeat way to get the job done.  This is why Mark has earned himself the reputation as Australia’s hardest working and best outdoor photographer.”

Paul Karis - General Manager The North Face Australia & New Zealand

 
 

“Mark is simply one of the ‘best in the business’ when it comes to delivering inspirational images of our activities or athletes on location.”

Stephen Winnacott - Marketing Manager The North Face & Teva Australia / New Zealand

 

commercial & documentary

 

adventure

Out-there exploration in remote destinations is what inciteimages has grown its reputation on. From the Arctic to the desert, any project off the beaten track continues to ignite a passion for documentary of the unknown. Adventure clients include Land Rover, AIP Group, The North Face & Australian Geographic Adventure

lifestyle

Whether it’s beach life, mountain life, urban life or outback life, the imagery you surround yourself with represents who you are and the story you want to tell. Mark Watson and the inciteimages team have been telling such stories for more than a decade, both commercially and editorially. Lifestyle clients include Speedo, Cienna Designs, Eve Skincare, Teva & Harley Davidson

action

Action is a fleeting moment, a freeze-frame in time. It is the photographers job to be in the ‘right place’ at ‘the right time’ with ‘the right equipment’, and to pre-empt ‘the decisive moment’, to recognise a split-second of perfect action, of full extension, of style, of grace, of energy… and to capture it in a single frame. Action clients include Nitro Circus, Huawei, Red Bull, Oakley & X-Games

destination

Each and every destination carries its own tale, its own history and its own future. Destination / Travel photography is about recognising the story of a place, a land, a culture, and discovering how to tell the tale through a lens. Destination clients include Kakadu, Parks Australia, Destination NSW, Tourism Victoria, Tourism Tropical North Queensland &Australia Geographic Magazine

 

In a land that never melts, high in the Canadian Arctic lies an Arctic Cordillera where peaks of the Norse Gods; Mt Thor, Mt Odin and Mt Asgard tower over a frozen Nanuvut tundra. It is here where Australian photographer Mark Watson claims he feels most alive. For many years Watson’s world was that of adrenalin & action sport but a decade of photographing everything from motorsport to big wave surfing awoke a spirit for a new challenge… something rawer. This short behind the scenes film touches on the drive behind Watson’s imagery and his search for something purer and more challenging than that of fast paced action. It’s a journey of a simple walk in a park. It just so happens it is one of mother nature’s most majestic National Park’s and the temperature outside Watson's tent is well below -20 degrees Celsius. A Jase Hancox Film Captured on expedition with the AIP Group.

“Mark and his team are always a pleasure to work with and no task/location is too difficult or hard. His understanding of nature-based, adventure and ski- related photo shoots from appropriate equipment to the style of shooting has made it easy to trust Mark to get the ‘right’ shot.”

Sean Daugherty - Alpine Resorts Co-Ordinating Council (formerly marketing manager at Tourism Victoria)

get in touch

It all begins with an idea. Maybe you want to launch a business. Maybe you want to elevate your brand. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story can make all the difference.